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Interest in male breast reduction surgery soars

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New data from London cosmetic clinic Karidis finds that gynecomastia surgery (male breast reduction surgery) had the highest rate of interest in enquiries from April 2022-2023.

In fact, enquiries for the surgery were 352% higher than those for liposuction. The data also revealed that the number of those interested in the procedure, in general, has increased by 45.26% since 2019.

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Facelift surgery, rhinoplasty, breast augmentation and blepharoplasty followed gynecomastia as the most in-demand procedures at the clinic over the last year, with an increase in enquiries for all offered procedures, except for mastopexy (breast lift surgery).

This mirrors the trend throughout the aesthetics industry, as practitioners report rising interest in treatments across the board. In fact, Karidis received a 70% increase in leads last year compared to pre-pandemic (January 2019 – January 2020), and successfully doubled its prices for procedures last year.

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It’s also apparent that ‘combination surgery’ – where multiple procedures are performed at once – is set to become a massive trend within aesthetics after the marketing of this approach has improved in recent times. It saw the biggest increase in enquiries since 2019 for Karidis, generating a rise in interest of 262%.

The clinic also saw enquiries for liposuction surgery increase by 179.37%, brow lift interest increase by 160%, arm lifts by 135.29%, blepharoplasty by 122.08% and rhinoplasty by 88.18%.

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